Gucci Bloom is a white floral EDP that arrived in 2017 and immediately established itself as a modern classic. Created by master perfumer Alberto Morillas for the house of Gucci, it's a fragrance built around a single, immersive idea: the lush, creamy abundance of flowers in full bloom. Rich, smooth, and unapologetically feminine.
There is no tentative opening here — Gucci Bloom announces itself with natural tuberose in full voice, one of the most precious and intoxicating white florals in perfumery, arriving with a creamy, almost tactile richness that envelops immediately. The heart deepens with jasmine and the rare Rangoon creeper — an exotic bloom that shifts from white to pink to red as it opens — adding layers of floral complexity that feel opulent and alive rather than synthetic or flat. The dry-down softens into a powdery elegance that gives the fragrance its vintage sophistication, allowing the white florals to remain the undisputed center while the base adds depth and lasting wear.
The Experience: Gucci Bloom is for the woman who wears florals with conviction — who isn't looking for something light or sheer, but something full, present, and genuinely beautiful. It works across occasions, from daytime to romantic evenings, and the 1 oz size makes it a perfect purse companion or an ideal introduction to one of Gucci's most celebrated modern fragrances.
Fragrance Profile:
- Top: Natural Tuberose
- Heart: Jasmine, Rangoon Creeper
- Base: Powdery accord
Details: Eau de Parfum Spray • 1 oz / 30 ml • New • Women
